Firewall Packet Rule is Ignored

[Faust.]

Oftentimes when observing traffic I notice that my packet rules are not being followed.  For example, in the attached image you can see my rule blocking 52.89.246.1/32 and the NetStat  display which shows traffic to 52.89.246.1. 

What can I do to block 52.89.246.1?

I'm using KTS version 21.3.10.391 (I) on Windows 7 SP1

Edited July 10 by Faust.
KTS version number added

[nexon]

Hi,

BTW there is a new version of program Kaspersky Plus which is compatible with your license.

Kaspersky total security is older version.

Try uninstall restart pc then install kaspersky plus activate it with your license from my kaspersky or insert key update it restart pc.... Setup it and test...

[harlan4096]

Also, did You move Your rule to the top of the rules list?